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SMALL
BUSINESS START-UP
Starting a Business in Colorado
— Staff
Are you thinking of starting or have recently started
a business, but aren’t really sure what you are doing? Do
you want to avoid the pitfalls that cause so many businesses to
fail? Want to make sure that your personal assets are protected?
Discover the pre-startup and startup steps to building your business
on a firm foundation. Receive a Colorado Business Resource Guide
and learn where to find reliable business information.
- Wed, Sept 30, 6:30-9:30 p.m. — ACC Campus
BUSI 1024F01-66176 — $49, $5 material fee to instructor
EFFECTIVE SPEAKING
How to Speak with Confidence
— Dennis Ryan
Gain self-confidence in public situations, corporate
presentations, sales presentations, or speaking to your boss. Overcome
shyness, learn listening skills, how to criticize constructively,
and understand body language. Come prepared to give a two-minute
presentation about yourself and your expectations from the class.
- Wed, Sept 23-Oct 7, 6-9 p.m.3 wks — ACC Campus
BUSI 1042F01-66170 — $79, $10 material fee to instructor
Get
Over Your Fear of Public Speaking
— Leanna Fredrich — ACCording to a well-known survey 65% of us would rather die than
speak in public. Many have tried to overcome their fear and have
given up. But wait! There is hope. Discover a simple but powerful
tool, Emotional Freedom Technique (EFT), a therapy that works
on the mind through the body. Discover how to tap on various
areas of your body while focusing on a fear-producing situation,
such as speaking in public. By continuing the procedure while
imagining the fearful situation, you will experience lower levels
of anxiety. In most cases, the situation will no longer generate
anxiety. Don’t suffer another minute! Discover what you
need to be comfortable speaking “up front”.
Leanna
Fredrich is a
Life Coach and an Advanced EFT Practitioner. The whole focus
of her business is to help people get past their
fears and have the freedom to reach their full potential.
- Tue, Nov 10, 6:30-8:30
p.m. — ACC Campus
BUSI 1041F01-66169 — $49, $3 material fee to instructor
SUCCESS
Dissolve the REAL Blocks to Your Success
— Vicki Nelson
You have studied, read countless books, created goals and rock
solid plans, networked and worked really hard. Yet you are still
struggling to experience the success you want. Ready to get to
the heart of the matter and finally clear out the REAL blocks
that are tripping you up? Willpower won’t do it, as your
own life experience has shown you. Yet there is a simple technique
to effectively expose, and permanently dissolve, your hidden
personal blocks to success. Take a few sessions to learn this
skill and it’s yours for life. When you clear the path
so that your unconscious auto-pilot is aligned with your goals,
nothing can stop you from having the success you want.
- Thu, Oct 8-15, 6:30-9 p.m., 2 wks — ACC Campus
BUSI 1048F01-66366 — $59 
BUSINESS WRITING
Write with Confidence
— Staff
Discover how to increase your effectiveness as a writer so you
will be prepared to handle a variety of situations. Explore and
practice writing correspondence, proposals, progress, feasibility
and research reports as well as general principles and techniques
of quality writing. Learn tips at night that you can use the
next day. Bring specific writing challenges you have for assistance.
- Wed, Oct 14-28, 6:30-8:30 p.m., 3 wks — ACC Campus
BUSI 1029F01-66167 — $79, $20 material fee to instructor
INVENTIONS
Ideas and Inventions: What to do With Them
— Peter H. Youngwith
Everybody gets ideas, but it’s what you do with yours that
matters. This practical seminar is packed with advice, information,
and references to help you develop your idea or invention. Discover
the great American Success Story, often an idea which leads to
a product and finally to a “rich and famous” entrepreneur.
Learn about patents and how to make it through the process. Should
all ideas be developed? Discuss how to protect your idea via
a patent, copyright or trademark.
Peter H. Youngwith has been an amateur inventor most of his
life. He is a member of and volunteers with the Rocky Mountain
Inventors
Congress. He holds three university degrees and is a former
research scientist of Bell Laboratories. He has co-founded four
small
high-tech companies and was recently awarded a US Patent.
- Wed, Oct 21, 6:30-9:30 p.m. — ACC Campus
BUSI 1055F01-66185 — $49, $8 material fee to instructor
CONTRACTS
What the Contract Really Says:
Know What You’re Getting Into
— Pam O’Mara
Do you understand everything you see in a contract? Have you
ever signed a contract to find you’ve unintentionally agreed
to something? Did you know you can form a contract without signing
anything? Discover different types of contracts and what various
clauses really mean. Learn why you should not sign now and assume “it
will all work out later.”
Pam O’Mara is a business owner and consultant who has been
assisting businesses of all sizes to develop sound business and
marketing strategies since 1983. Her background includes a Master
of Laws in Intellectual Property (LLM-IP) and JD.
- Wed, Sept 23, 6-8 p.m. — ACC Campus
BUSI 1052F01-66186 — $44, $10 material fee to instructor
MARKETING
The Referral Marketing Miracle:
Or How to Triple Your Business Referrals
— Cindy Rayfield
In this workshop, we’ll discuss one of the most basic concepts
of marketing, “word-of-mouth” (a.k.a. referral, viral),
what it really means and how we can measure it (yes, we really
can measure it!). We all know that referrals are the very best
source of new business but we don’t always understand why
people refer things in the first place. Why do we do it ourselves?
Find out by:
- Learning why conventional
media marketing doesn’t work
like we think it should, and why, in fact, the “people
network” is better.
- Understanding
exactly why people decide to refer your product or service,
and how you can influence this behavior for your
immediate benefit.
- Learning how to
create conditions for referral activity.
- Understanding
customer perceptions and what needs to change for more referral
activity.
- Creating a results-oriented “looking good” statement
for your business.
Cindy Rayfield has a history of helping people build and grow
their businesses. Since 2001 she has been a business owner,
operating a website and copywriting company in Denver that helps
small
businesses, churches and non-profits with marketing and communication
projects. She is also a local franchise consultant for Colorado,
Wyoming and Montana, helping people understand the best fit
for them in the franchise investment process.
- Thu, Oct 15, 6-9 p.m. — ACC Campus
BUSI 1072F01-66172 — $49, $5 material fee to instructor
Improve Your Marketing and Watch Your Sales Grow!
— Staff
Every small business needs a successful marketing plan. Learn
how to develop effective strategies by evaluating trends, studying
the competition, and defining your target market and price position.
Identify the clients or customers who are the most likely to
buy from you, which types of marketing will work best for your
business, and how to test and track all of your marketing efforts.
- Thu, Oct 8, 6:30-9 p.m. — ACC Campus
BUSI 1070F01-66173 — $49, $5 Material fee to instructor
Get to the Top of Google
— Jennifer Croft
As more people turn to the Web to look for the products, services,
and information they need, it is vital that you have a Web site
that can be easily found in the search engines. There is no need
to pay for clicks or banner ads. Come to this fun basic class
on search engine optimization (SEO) and learn how to get your
Web site to the top of Google, Yahoo, and MSN.
Jennifer Croft has more than 25 years marketing experience
and has spent 650 hours in the past year studying search engine
optimization “best
practices” techniques.
- Tue, Oct 20, 6-8 p.m. — ACC Campus
BUSI 1075F01-66175 — $49, $5 material fee to instructor
SMALL
BUSINESS FINANCES
Bookkeeping and Financial Basics
— Sandi Schoob
Learn to read an income statement and balance sheet,
understand depreciation, and cash flow analysis. Discover
how to keep track of all the money that’s coming and
going and prepare basic reports on how your business is doing.
Talk about — ACCounting terminology, record keeping, and bank
reconciliation.
Bring a calculator and a pencil. - Thu,
Nov 12, 6-8 p.m. — ACC Campus
BUSI 1043F01-66244 — $49, $10 material fee to instructor
FRANCHISE
Franchising 101: There’s More to Franchising
than French Fries and Sub Sandwiches
— Cindy Rayfield
In this class, we’ll discuss why many aspiring entrepreneurs
choose a franchise business over starting their own business.
More and more people are drawn to the idea of owning a franchise
business because of the proven systems and the support that are
at the heart of any good franchise concept. Is a franchise right
for you too?
Find out:
-
Why own a business
- Why own a franchise
business
- Learn about the
myths and realities surrounding franchising
- Get familiar with
franchising terminology
- Understand the steps
to finding the right franchise
- How to make a decision
about the franchise you may want to purchase
- Wed, Sept 23, 6:30-8:30 p.m. — ACC Campus
BUSI 1073F01-66178 — $49, $5 material fee to instructor
DATA SECURITY
Safe Computing for Home Users
— Steve Sande
Did you know that 75% of Americans have an e-mail
address and the average Internet user is online 3 hours per day?
But 8% of our time online is spent dealing with spam and 88%
of home computers have been infected by some kind of unwanted
program.
Discover:
-
The single biggest mistake home computer users make.
- The nine steps
you should take to make your computer safe.
- How to make your
wireless network secure in less than 15 minutes.
- Why hackers are
interested in your home PC.
- Five simple tasks
that can protect you from identity theft.
- What to do to
keep track of your passwords, and keep them away from others.
- How to tell if
an e-mail message is authentic or a phishing attack.
Learn to defend your home computer against viruses, worms,
Trojan horses, spam, and spyware. Discuss what to do if you
think you have already been infected. Uncover the meaning of
security terminology. Witness hacker tools in action.
- Wed, Nov 18, 6-9 p.m. — ACC Campus
BUSI 1037F01-66182 — $49
PROTECT YOUR IP
Intellectual Property Basics for Inventors,
Innovators, and Designers
— Pam O’Mara
Wondering how to protect your great inventions and creations?
Do you know if your process is eligible for patent protection?
Or, when it’s better to keep it as a trade secret? Do you
know what to do if your name was left off a patent application?
This session offers an introduction to intellectual property
(IP) protection techniques including patents, copyright, trademarks,
and trade secrets, and considers what you need to do before approaching
an attorney.
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Wed, Oct 7, 6-8:30 p.m. — ACC Campus
BUSI 1053F01-66187 — $44, $15 material fee to instructor
Intellectual Property Due Diligence
for Pro-Active Business Managers,
Estate Planners, and Investors
— Pam O’Mara
Untapped intellectual assets and undervalued intellectual
property (IP) are detrimental to small businesses, corporations,
and personal
estates. Thorough, periodic IP audits contribute to well-managed
corporate and personal value. This session guides you through
issues to consider and questions to ask in developing and implementing
IP audits and due diligence procedures performed generally
and for specific purposes, including merger, acquisition, and
divesture
planning; bankruptcy proceedings; divorce proceedings; and
estate planning.
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Mon, Nov 9, 6-8 p.m. — ACC Campus
BUSI 1054F01-66188 — $44, $25 material fee to instructor
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